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How We Are helping edinburgh businesses
move from offline to online

The Problem

The Coronavirus caused major disruption to businesses around the world. Those that were most affected were local business's that had to shut down completely. 

As a result of this many local business owners are looking at what ways they can take their business online so that they can future proof their business.

Case Study: Easter Greens

Easter Greens is Scotland's only 100% vegan grocery store that supplies fresh fruit & veg from its Easter road store.

Demand for quality produce has been high and the company saw an opportunity to increase sales beyond the traditional walk-in customer.

Easter Greens created a new home delivery service which they wanted more people in Edinburgh to know & sign up to.

The Solution

We proposed a social media marketing campaign to attract new customers that would buy through their online shopify site.

We would target people within the delivery area using Facebook & Instagram advertising.

We tested multiple creatives & offers to see what resonated most with their ideal customers.

Examples

The Result

Since launching, the campaign has had a significant impact on online sales.

We generated a high volume of new repeat customers at a cost per order that worked very well for our client.

We not only created a high volume of new customers but increased the businesses awareness & social media engagement.

Our social media campaign will also help with Easter Greens plans for expanding to more locations as now more people are familiar with the brand.

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